Product lead | UX lead | Author
Born in Milan, 1983
Laureato in Scienze della Comunicazione, ho maturato oltre 15 anni di esperienza in design digitale, UX e sviluppo prodotto, lavorando per grandi aziende e case editrici come RCS e Pearson. Ho guidato team multidisciplinari in UI/UX, sviluppo frontend e gestione del ciclo di vita del prodotto, utilizzando metodologie Agile. Sono specializzato in analisi dei funnel e nell’implementazione del Dual Track Agile, con un focus su obiettivi di business, creatività e innovazione. Oltre alla mia carriera professionale, sono capo scout AGESCI dal 2008 e scrittore. Per Fratelli Frilli Editori ho scritto la saga del commissario Negri, unendo la mia passione per la scrittura creativa alla narrativa investigativa.
Graduated in Communication Sciences, I have over 15 years of experience in digital design, UX, and product development, having worked for major companies and publishing houses such as RCS and Pearson. I have led multidisciplinary teams in UI/UX, frontend development, and product lifecycle management, leveraging Agile methodologies. I specialize in funnel analysis and implementing Dual Track Agile, with a strong focus on business goals, creativity, and innovation. In addition to my professional career, I have been an AGESCI scout leader since 2008 and a novelist. For Fratelli Frilli Editori, I have authored the Commissioner Negri saga, combining my passion for creative writing with investigative storytelling.
I managed for many years the multimedia section of Pearson Italia, I was the UX lead designer
I created more brands identity in my first period as graphic designer. Now, is a merginal activity
I published novels and stories. It is my passion, is my way to explain my ideas, my stuff, my soul.
I'm currently product manager and I'm strong "data driven" person. There's the stuff that is objective and others that is subjective. So, I believe in data.
I love my Canon 5D Mark II with 50mm 1.8. Nothing else.
2021 - Fratelli Frilli Editori
2020 - Editrice Todaro
2018 - Fratelli Frilli Editori
2017 - Fratelli Frilli Editori
2014 - La Memoria del Mondo editrice